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Useful, high quality, relevant content

“Dwell time” is the amount of time visitors spend on your website and it can affect SEO ranking. When you provide useful content, visitors tend to stay longer on your website to consume the information and therefore increase the dwell time. Based on this research, content between 2,000 – 2,500Read More …

Where to use keywords on your Website

There are 8 places that you can use keywords on your website to signal to Google which pages on your site you want to rank for which keywords: Page Title: The page title, also known as a title tag or title element, is written in the coding of the page,Read More …

Use Hashtags Strategically

If you want to be successful with your social media plan, stop random acts of hashtagging and use a good hashtag to tie all of the pieces of your campaign together. Use a hashtag that is easy to spell and easy to remember. To make sure your hashtag isn’t alreadyRead More …

Producing the actual readable text on the web page

I suggested that copy writing is a skill in its own right. This is the writing of the actual text that people coming to your site will read. The Googlebot and other spiderbots love text – but only when written well in properly constructed English. Some people try to stuffRead More …